About GrowthCues: A More Personal Approach to Product Growth

Discover the story behind the AI-powered product intelligence tool that's helping B2B SaaS teams drive growth with actionable insights.

The Challenge

If you're a GTM Engineer or a technical RevOps leader at a B2B SaaS company, you've probably felt this tension:

  • The promise of the modern data stack: You've invested in a powerful data warehouse and a tool like Rudderstack, believing it would unlock a world of automated, data-driven GTM plays.
  • The reality of your daily work: You're drowning in a sea of brittle, one-off SQL scripts. You've become a bottleneck for the entire revenue team, servicing an endless queue of tickets for "one more data pull" or "a small tweak to the PQL query."
  • The result: You were hired to be an engineer, but you spend your days maintaining complex queries instead of building the scalable growth systems you know are possible.

Why I Created GrowthCues

I was convinced there had to be a more resilient, scalable way to build product-led GTM intelligence. That's why I built GrowthCues: a headless, warehouse-native semantic layer that frees GTM engineers from the tyranny of brittle SQL.


What GrowthCues Helps You Do

  • Stop Maintaining SQL and Start Engineering Growth
    • Model your entire customer journey, from activation to expansion, using a powerful, no-code framework. GrowthCues handles the complex analytics for you.
  • Move from Descriptive Metrics to Predictive Intelligence
    • Go beyond what happened yesterday. Generate AI-powered predictive scores for retention and activation, so your GTM teams can focus on the accounts that matter today.
  • Empower Your Revenue Teams, Without the Bottleneck
    • Deliver clean, reliable, and activation-ready data models directly into your warehouse, perfectly prepared for Rudderstack to sync to Salesforce, HubSpot, and your entire GTM stack.

My Approach

I love product-led growth, and I'm obsessed with providing B2B SaaS teams GTM with the tools they need to succeed. GrowthCues is not a faceless corporation, it's a personal mission to build the tools that empower technical GTM leaders to do their best work. I'm building the product I want to use, and I'm here to partner with you to make it indispensable.


How GrowthCues Works

  • It connects securely to your data warehouse, respecting it as the single source of truth.
  • It provides a simple framework to model your GTM logic without writing SQL.
  • It writes back clean, enriched, and activation-ready data models for your existing tools to use.
Toni, Founder of GrowthCues

Meet the Founder

Hi, I'm Toni, the founder and builder behind GrowthCues. With a background in product management and data analytics, I created GrowthCues to solve the challenges I experienced firsthand in driving product-led growth.

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