<h1>GrowthCues Features</h1>
<h2>The Headless Intelligence Layer for Your GTM Stack</h2>
<p>GrowthCues isn't a dashboard. It's a <strong>warehouse-native intelligence engine</strong>.</p>
<p>We provide a resilient semantic layer to model GTM logic and generate revenue-driving signals—delivered directly to your warehouse, ready for <strong>Reverse ETL activation</strong>.</p>
<hr>
<h2>All Features</h2>
<p>GrowthCues offers different capabilities depending on the plan you choose. All new users start with a 7-day free trial of the Pro plan.</p>
<table>
<thead>
<tr>
<th align="left">Feature</th>
<th align="center">Free</th>
<th align="center">Starter</th>
<th align="center">Pro</th>
<th align="center">Business</th>
</tr>
</thead>
<tbody>
<tr>
<td align="left"><strong>Warehouse-Native Architecture</strong></td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
</tr>
<tr>
<td align="left"><strong>Activation-Ready Data Models</strong></td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
</tr>
<tr>
<td align="left"><strong>Open Semantic Layer (dbt-Compatible)</strong></td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
</tr>
<tr>
<td align="left"><strong>Universal Schema Support (Segment/Rudderstack)</strong></td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
</tr>
<tr>
<td align="left"><strong>B2B SaaS Metrics</strong></td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
</tr>
<tr>
<td align="left"><strong>No-Code Milestone Modeling</strong></td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
</tr>
<tr>
<td align="left"><strong>No-Code Journey Modeling</strong></td>
<td align="center">❌</td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
</tr>
<tr>
<td align="left"><strong>AI-Powered Predictive Scoring</strong></td>
<td align="center">❌</td>
<td align="center">❌</td>
<td align="center">✅</td>
<td align="center">✅</td>
</tr>
<tr>
<td align="left"><strong>Sync Frequency</strong></td>
<td align="center">Daily</td>
<td align="center">Daily</td>
<td align="center">Daily</td>
<td align="center">Custom</td>
</tr>
<tr>
<td align="left"><strong>Security &#x26; Compliance</strong></td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
<td align="center">✅</td>
</tr>
</tbody>
</table>
<hr>
<h2>Model PLG Logic Without SQL</h2>
<p><strong>Build a Resilient Semantic Layer</strong></p>
<p>Stop maintaining brittle SQL queries. GrowthCues provides a <strong>no-code framework</strong> to define core metrics and customer journeys. We handle the complex query generation, creating a single source of truth that survives product updates.</p>
<ul>
<li><strong>No-Code Journey Modeling:</strong> Sequence critical milestones—like onboarding or activation—without writing code.</li>
<li><strong>Automated B2B Metrics:</strong> Get out-of-the-box calculation for DAU/MAU, Stickiness, and journey completion rates.</li>
<li><strong>Centralized Semantic Layer:</strong> Define logic once and ensure consistency across all downstream tools.</li>
</ul>
<h2>Generate Predictive Scores in Your Warehouse</h2>
<p><strong>Go From Descriptive to Predictive</strong></p>
<p>Descriptive metrics tell you what happened yesterday. Our <strong>AI engine</strong> analyzes historical patterns to tell you who will convert or churn <em>today</em>.</p>
<ul>
<li><strong>AI-Powered Scoring:</strong> Automatically generate daily health scores for activation, retention, and expansion.</li>
<li><strong>Warehouse-Native Output:</strong> Scores are written to a clean table in <strong>your data warehouse</strong>—not locked in a proprietary dashboard.</li>
</ul>
<h2>Prepare Signals for Instant Activation</h2>
<p><strong>Supercharge Your Reverse ETL Workflows</strong></p>
<p>Solve the "last-mile" engineering bottleneck. We output <strong>activation-ready tables</strong>, perfectly structured to be used as a source in <strong>Hightouch, Census, or Rudderstack</strong>.</p>
<ul>
<li><strong>Instant Audience Building:</strong> Enable non-technical teams to build dynamic segments (e.g., "High Churn Risk Enterprise") self-serve.</li>
<li><strong>Trigger Automated Plays:</strong> Use GrowthCues signals to trigger real-time workflows, like Slack alerts or HubSpot sequences.</li>
</ul>
<h2>Make Your Data AI-Ready by Design</h2>
<p><strong>Auto-Generated Context for the Agentic Age</strong></p>
<h3>The Challenge</h3>
<p>You want to enable self-serve analytics using AI, but LLMs hallucinate when they lack context. A raw table column named <code>retention_health_score</code> means nothing to an AI without the business logic behind it.</p>
<p>This usually leaves you stuck manually writing long "system prompts" or configuring complex semantic servers just to help an agent understand what an "Active User" actually means in your specific business.</p>
<h3>The GrowthCues Solution</h3>
<p>GrowthCues treats context as a first-class citizen. The engine automatically generates a dbt-standard <code>schema.yml</code> file alongside your data tables. This file isn't just for humans; it is populated with rich, prompt-engineered descriptions designed specifically to ground LLMs and prevent hallucinations.</p>
<ul>
<li><strong>Portable AI Context:</strong> Simply download the generated <code>schema.yml</code> and paste it into ChatGPT, Claude, or your internal AI agent. It instantly teaches the model your specific business dialect, enabling accurate text-to-SQL generation without fine-tuning.</li>
<li><strong>Prompt-Engineered Logic:</strong> Descriptions are auto-populated with specific <code>[Definition]</code>, <code>[Formula]</code>, and <code>[Context]</code> tags. This structured format gives the AI the exact logic it needs to interpret metrics correctly.</li>
<li><strong>Warehouse-Native Metadata:</strong> This logic doesn't stay trapped in a file. The descriptions are compatible with dbt's <code>persist_docs</code> feature, meaning they can be pushed directly to your Snowflake or BigQuery columns as metadata. Your data becomes self-documenting for any tool that reads it.</li>
<li><strong>Standardized &#x26; Open:</strong> No proprietary black boxes or semantic servers to host. GrowthCues uses standard YAML and Markdown that fits perfectly into your existing engineering workflow and git repositories.</li>
</ul>
<h2>Secure and Compliant by Design</h2>
<p><strong>Your Data, Your Rules</strong></p>
<p>We enrich your existing source of truth without creating new silos. GrowthCues connects with <strong>minimum permissions</strong> (read-only raw access, write-only schema access).</p>
<ul>
<li><strong>Principle of Least Privilege:</strong> We never store a copy of your raw data.</li>
<li><strong>Data Residency:</strong> Choose <strong>EU or US</strong> processing to meet your compliance standards.</li>
<li><strong>Secure Authentication:</strong> Full support for Key Pair authentication on Snowflake.</li>
</ul>


GrowthCues Features

Product

About

Resources

GrowthCues isn't a dashboard. It's a warehouse-native intelligence engine.

The Headless Intelligence Layer for Your GTM Stack

<h2>All Features</h2>
<p>GrowthCues offers different capabilities depending on the plan you choose. All new users start with a 7-day free trial of the Pro plan.</p>
<table>
<thead>
<tr>
<th align="left">Feature</th>
<th align="center">Free</th>
<th align="center">Starter</th>
<th align="center">Pro</th>
<th align="center">Business</th>
</tr>
</thead>
<tbody>
<tr>
<td align="left" data-label="Feature"><strong>Warehouse-Native Architecture</strong></td>
<td align="center" data-label="Free">✅</td>
<td align="center" data-label="Starter">✅</td>
<td align="center" data-label="Pro">✅</td>
<td align="center" data-label="Business">✅</td>
</tr>
<tr>
<td align="left" data-label="Feature"><strong>Activation-Ready Data Models</strong></td>
<td align="center" data-label="Free">✅</td>
<td align="center" data-label="Starter">✅</td>
<td align="center" data-label="Pro">✅</td>
<td align="center" data-label="Business">✅</td>
</tr>
<tr>
<td align="left" data-label="Feature"><strong>Open Semantic Layer (dbt-Compatible)</strong></td>
<td align="center" data-label="Free">✅</td>
<td align="center" data-label="Starter">✅</td>
<td align="center" data-label="Pro">✅</td>
<td align="center" data-label="Business">✅</td>
</tr>
<tr>
<td align="left" data-label="Feature"><strong>Universal Schema Support (Segment/Rudderstack)</strong></td>
<td align="center" data-label="Free">✅</td>
<td align="center" data-label="Starter">✅</td>
<td align="center" data-label="Pro">✅</td>
<td align="center" data-label="Business">✅</td>
</tr>
<tr>
<td align="left" data-label="Feature"><strong>B2B SaaS Metrics</strong></td>
<td align="center" data-label="Free">✅</td>
<td align="center" data-label="Starter">✅</td>
<td align="center" data-label="Pro">✅</td>
<td align="center" data-label="Business">✅</td>
</tr>
<tr>
<td align="left" data-label="Feature"><strong>No-Code Milestone Modeling</strong></td>
<td align="center" data-label="Free">✅</td>
<td align="center" data-label="Starter">✅</td>
<td align="center" data-label="Pro">✅</td>
<td align="center" data-label="Business">✅</td>
</tr>
<tr>
<td align="left" data-label="Feature"><strong>No-Code Journey Modeling</strong></td>
<td align="center" data-label="Free">❌</td>
<td align="center" data-label="Starter">✅</td>
<td align="center" data-label="Pro">✅</td>
<td align="center" data-label="Business">✅</td>
</tr>
<tr>
<td align="left" data-label="Feature"><strong>AI-Powered Predictive Scoring</strong></td>
<td align="center" data-label="Free">❌</td>
<td align="center" data-label="Starter">❌</td>
<td align="center" data-label="Pro">✅</td>
<td align="center" data-label="Business">✅</td>
</tr>
<tr>
<td align="left" data-label="Feature"><strong>Sync Frequency</strong></td>
<td align="center" data-label="Free">Daily</td>
<td align="center" data-label="Starter">Daily</td>
<td align="center" data-label="Pro">Daily</td>
<td align="center" data-label="Business">Custom</td>
</tr>
<tr>
<td align="left" data-label="Feature"><strong>Security &#x26; Compliance</strong></td>
<td align="center" data-label="Free">✅</td>
<td align="center" data-label="Starter">✅</td>
<td align="center" data-label="Pro">✅</td>
<td align="center" data-label="Business">✅</td>
</tr>
</tbody>
</table>
<hr>


All Features

<h2>Model PLG Logic Without SQL</h2>
<p><strong>Build a Resilient Semantic Layer</strong></p>
<p>Stop maintaining brittle SQL queries. GrowthCues provides a <strong>no-code framework</strong> to define core metrics and customer journeys. We handle the complex query generation, creating a single source of truth that survives product updates.</p>
<ul>
<li><strong>No-Code Journey Modeling:</strong> Sequence critical milestones—like onboarding or activation—without writing code.</li>
<li><strong>Automated B2B Metrics:</strong> Get out-of-the-box calculation for DAU/MAU, Stickiness, and journey completion rates.</li>
<li><strong>Centralized Semantic Layer:</strong> Define logic once and ensure consistency across all downstream tools.</li>
</ul>


Model PLG Logic Without SQL

<h2>Generate Predictive Scores in Your Warehouse</h2>
<p><strong>Go From Descriptive to Predictive</strong></p>
<p>Descriptive metrics tell you what happened yesterday. Our <strong>AI engine</strong> analyzes historical patterns to tell you who will convert or churn <em>today</em>.</p>
<ul>
<li><strong>AI-Powered Scoring:</strong> Automatically generate daily health scores for activation, retention, and expansion.</li>
<li><strong>Warehouse-Native Output:</strong> Scores are written to a clean table in <strong>your data warehouse</strong>—not locked in a proprietary dashboard.</li>
</ul>


Generate Predictive Scores in Your Warehouse

<h2>Prepare Signals for Instant Activation</h2>
<p><strong>Supercharge Your Reverse ETL Workflows</strong></p>
<p>Solve the "last-mile" engineering bottleneck. We output <strong>activation-ready tables</strong>, perfectly structured to be used as a source in <strong>Hightouch, Census, or Rudderstack</strong>.</p>
<ul>
<li><strong>Instant Audience Building:</strong> Enable non-technical teams to build dynamic segments (e.g., "High Churn Risk Enterprise") self-serve.</li>
<li><strong>Trigger Automated Plays:</strong> Use GrowthCues signals to trigger real-time workflows, like Slack alerts or HubSpot sequences.</li>
</ul>


Prepare Signals for Instant Activation

<h2>Make Your Data AI-Ready by Design</h2>
<p><strong>Auto-Generated Context for the Agentic Age</strong></p>
<h3>The Challenge</h3>
<p>You want to enable self-serve analytics using AI, but LLMs hallucinate when they lack context. A raw table column named <code>retention_health_score</code> means nothing to an AI without the business logic behind it.</p>
<p>This usually leaves you stuck manually writing long "system prompts" or configuring complex semantic servers just to help an agent understand what an "Active User" actually means in your specific business.</p>
<h3>The GrowthCues Solution</h3>
<p>GrowthCues treats context as a first-class citizen. The engine automatically generates a dbt-standard <code>schema.yml</code> file alongside your data tables. This file isn't just for humans; it is populated with rich, prompt-engineered descriptions designed specifically to ground LLMs and prevent hallucinations.</p>
<ul>
<li><strong>Portable AI Context:</strong> Simply download the generated <code>schema.yml</code> and paste it into ChatGPT, Claude, or your internal AI agent. It instantly teaches the model your specific business dialect, enabling accurate text-to-SQL generation without fine-tuning.</li>
<li><strong>Prompt-Engineered Logic:</strong> Descriptions are auto-populated with specific <code>[Definition]</code>, <code>[Formula]</code>, and <code>[Context]</code> tags. This structured format gives the AI the exact logic it needs to interpret metrics correctly.</li>
<li><strong>Warehouse-Native Metadata:</strong> This logic doesn't stay trapped in a file. The descriptions are compatible with dbt's <code>persist_docs</code> feature, meaning they can be pushed directly to your Snowflake or BigQuery columns as metadata. Your data becomes self-documenting for any tool that reads it.</li>
<li><strong>Standardized &#x26; Open:</strong> No proprietary black boxes or semantic servers to host. GrowthCues uses standard YAML and Markdown that fits perfectly into your existing engineering workflow and git repositories.</li>
</ul>


Make Your Data AI-Ready by Design

<h2>Secure and Compliant by Design</h2>
<p><strong>Your Data, Your Rules</strong></p>
<p>We enrich your existing source of truth without creating new silos. GrowthCues connects with <strong>minimum permissions</strong> (read-only raw access, write-only schema access).</p>
<ul>
<li><strong>Principle of Least Privilege:</strong> We never store a copy of your raw data.</li>
<li><strong>Data Residency:</strong> Choose <strong>EU or US</strong> processing to meet your compliance standards.</li>
<li><strong>Secure Authentication:</strong> Full support for Key Pair authentication on Snowflake.</li>
</ul>


Feature	Free	Starter	Pro	Business
Warehouse-Native Architecture	✅	✅	✅	✅
Activation-Ready Data Models	✅	✅	✅	✅
Open Semantic Layer (dbt-Compatible)	✅	✅	✅	✅
Universal Schema Support (Segment/Rudderstack)	✅	✅	✅	✅
B2B SaaS Metrics	✅	✅	✅	✅
No-Code Milestone Modeling	✅	✅	✅	✅
No-Code Journey Modeling	❌	✅	✅	✅
AI-Powered Predictive Scoring	❌	❌	✅	✅
Sync Frequency	Daily	Daily	Daily	Custom
Security & Compliance	✅	✅	✅	✅