Intelligent Account-Level Insights
from Your Product Usage Data
GrowthCues is an intelligent product & customer analytics tool that helps early-growth B2B SaaS teams to drive customer success and product-led growth proactively. No dedicated data teams, CS Ops, or complex dashboards needed.
⚠️ The problem
It's hard to find actionable insights for your early-growth B2B SaaS from your product data
Your contemporary product analytics tool is good for understanding individual users and their journeys. But they say very little about what's happening at the account-level without a dedicated data team and pricy add-ons!
Your dashboards are over-complicated, need constant maintenance, and are targeted for product analysts and specialists. It's hard to pinpoint the accounts in need of support, or find the signals indicating challenges in your product growth engine.
Your analytics is stuck in the past, showing you what happened. They fail to explain the why or clear, actionable steps for what to do next. And they don't tell you what will happen, crucial for stopping churn before it happens!
💜 The solution
Turn Your Product Usage Data into Proactive B2B SaaS Insights with GrowthCues
But is it for me?
GrowthCues is a great fit for you if
🎯 You're a working with product growth or customer success in an early-growth B2B SaaS company.
🎯 You already collect product usage data with a conventionl product analytics tool or platform.
🎯 You struggle with getting actionable account-level insights and want to make your product-led growth and/or customer success more proactive.
⚙️ How it works?
Getting started with GrowthCues is designed to be simple and efficient.
✅ Connect Your Data Warehouse: Securely link GrowthCues to your product data. Setup is quick, requiring no complex configurations. Your data remains secure, processed in your chosen region - EU or US.
✅ AI Analysis Engine: Our AI analyzes thousands of factors daily – engagement patterns, customer retention signals, activation steps, and more – focusing on individual customer accounts and overall product growth. AI models are updated frequently to stay up to date with your product and customer behavior.
✅ Receive Clear Customer Insights: Get understandable insights enriched with context and practical recommendations, accessible in the GrowthCues app and summarized in daily Slack digests. Know which customers need focus and what your team can do.
🔑 Key features
Automated Product Analytics
Get Account-Level Insights from Your Product Usage Data without Dashboards
GrowthCues connects to your usage data and handles the essential analysis for you. It monitors key B2B metrics at the account-level and uses AI to flag important shifts in customer engagement or potential risks as they emerge. This frees your team from maintaining routine data checks, allowing more time for customer conversations.
Core Insights
Daily Direction and Guidance from Product Usage Data
Understand current customer engagement and receive actionable guidance. GrowthCues provides clear, daily summaries of usage trends and journey patterns, then suggest concrete next steps your B2B SaaS team can take, helping you quickly address friction points or build on positive signals discovered in the data.
Intelligent Insights
See the Future, Understand the 'Why'
GrowthCues' AI predicts which customers are likely to churn or are showing signs of expansion potential. Crucially, it also explains the key behaviors driving these predictions. This allows your team to intervene proactively with the right message and effectively prioritize outreach.
Intelligent Account Profiles
Complete Customer Context at Your Fingertips
Intelligent Account Profiles automatically combine product growth insights with automatically enriched company data. This saves your team valuable time before outreach, and provides the complete picture needed to deeply understand account health and tailor engagement effectively for retention and growth.
Slack Integration
Insights Delivered to Your Workflow
Bring essential customer intelligence directly into your team’s daily conversations. Configure GrowthCues to send concise daily updates on significant insights, recommendations, churn alerts, or growth opportunities to your chosen Slack channel. Keep everyone informed and enable quicker collaboration on customer actions without needing to constantly check another platform.
Transparent Pricing for Growing SaaS Teams
Questions & Answers
GrowthCues is an AI-native product & customer analytics tool designed specifically for early-growth B2B SaaS teams. It connects to your product usage data and transforms it into actionable insights to help you reduce churn and drive customer success and product growth proactively.
GrowthCues securely accesses your product usage data from your existing data warehouse (using standard Segment/Rudderstack schemas). Our AI then analyzes user behavior patterns automatically to generate Core and Intelligent Insights, build enriched Company Profiles, and deliver key updates to your team.
GrowthCues is built for product and customer-focused B2B SaaS teams in early-growth companies wanting to leverage their product usage data for scaling customer success and product growth. It's especially valuable for businesses leveraging Product-Led Growth (PLG) strategies who want to deeply understand what drives product growth.
Short story: Each AI Credit corresponds to a single insight.
More detailed story:
AI Credits are consumed daily when GrowthCues delivers insights. A single AI Credit delivers one insight. Insights can be "Core Insights" or "Intelligent Insights".
- In the Starter Plan, a single AI Credit is consumed daily for each active account: an account specific Core Insight (covering account engagement).
- In the Growth Plan, up to three AI credits are consumed per account daily: one for an account specific Core Insight, and Intelligent Insights for account retention and a the (optional) customer journey. The latter cover retention and customer journey health scores, and identifying drivers and blockers for retention and the customer journey.
- In the Scale Plan, with multiple possible customer journeys (e.g. for Trial-to-Paid conversion, and Pro-to-Business expansion) three or more AI Credits are consumed daily per account, depending on how many customer journeys the account is active on. Typically you would define your customer journeys in a way that each customer will be part of a single customer journey at once (e.g. activation and expansion journeys).
GrowthCues connects directly to your data warehouse to analyze your raw product data. To make the analysis fast and efficient, we securely store a copy of this data (up to 90 days) within our own environment on Google Cloud Platform (GCP).
Your data will be stored and processed in EU or US, depending on your choice during GrowthCues account creation.
We understand that data security is critical, and take it very seriously. Here's how we protect your data:
✅ Secure Infrastructure: Your data is stored within GCP's highly secure environment, which includes multiple layers of protection and adheres to industry best practices.
✅ Encryption at Rest and in Transit: All data is encrypted both during transmission and while stored within our GCP environment.
✅ Strict Access Controls: We maintain rigorous access controls to ensure that only authorized personnel can access your data.
✅ Data Minimization: We only store the data necessary for analysis and generating insights.
While conventional product analytics tools show what users are doing, GrowthCues focuses on the why and what next specifically for Customer Success and product growth. We provide AI-driven predictive insights (e.g., churn risk, expansion signals), prescriptive recommendations, automated analysis, and enriched company context, moving beyond standard dashboards to guide proactive customer engagement and efficient product-led growth.
✅ You can skip the analytics part and go straight to product growth insights. The automated product analytics capabilities of GrowthCues will uncover product growth signals, both the good and the bad, from your product data every day. And send them to your team's Slack!
✅ You get account-level B2B SaaS metrics out-of-the-box, something that conventional product analytics tools don't usually provide (or are behind high-price plans and add-ons).
✅ You will understand what features and usage patterns in your product truly drive account activation and retention.
✅ You don't have to setup and maintain complex dashboards and queries for tracking product growth signals from your product data anymore.
✅ GrowthCues stays always up to date with your product and your ever-changing user and account patterns: the AI is trained weekly to cater for changes in your product. No more need for updating those pesky healthscores after product changes.
✅ The predictive insights allow you to take care of churn and activation issues proactively.
GrowthCues assumes that you have product data from Segment or RudderStack in BigQuery or Snowflake data warehouse. You should be following the best practices of B2B SaaS product analytics when it comes to collecting data about users and acconts. See: https://segment.com/docs/connections/spec/b2b-saas/
Yes! We offer a full-featured 7-day free trial. This allows you to connect your own data and experience the insights GrowthCues can generate firsthand. No credit card is required to sign up for the trial.
The free trial gives you a limited access to the Growth-plan, including:
✅ 250 AI Credits.
✅ Intelligent Insights.
✅ Single Customer Journey.
✅ Intelligent Account Profiles.
✅ Access to GrowthCues for your team members through the Slack integration.
